No ifs; only butts... Dedicated to the cloth, the craft, the culture and the history of denim. G-Star RAW launches its Spring/Summer ‘20 brand campaign: Hardcore Denim. It’s all about the details: the stitching, the cut, the lines, the balance. Because details make the difference and take denim from good to great. “The follow-up sequel [...]

Wolford Spring/Summer 2019 Campaign

DDB & Tribal Amsterdam gives Wolford a new look for Spring Summer ’19 with campaign shot by Ellen von Unwerth. #truecharacter To stay relevant in the ever-changing world of fashion, leading Austrian lingerie and hosiery brand Wolford, asked DDB & Tribal Amsterdam to help them find a new strategic direction and a contemporary style. The [...]

COOP Samen maak je ‘t verschil

Introduction Film COOP Supermarkets CREDITS Coop Supermarkten: Jurjen Worp Strategie: Coen Ruseler, Bas Smabers Creatie: Lysbeth Bijlstra, Geert Jan Bijlstra RTV-productie: Maaike Peters Productie: Suikerdepôt: Paul Harting, Sasja van Nie Research: Andrea Bijen Regie: Werner Damen DOP: Boas van Millegen Bielke Editor: Kim Hinrichs Muziek: Massive Music Mediabureau: M2Media CLIENT COOP Nederland SERVICES Creative Direction [...]

Samsung Beat the Street

Virtual Reality to get the kids home safely How to position Samsung as an innovative and positive brand? With new techniques, but applied in relevant way. With a case that actually contributes to the safety of young scholars. Beat The Street is a VR app in which young people can experience different hazardous traffic situations. They have to [...]

KLM #happytohelp

KLM #HAPPYTOHELPa special customer service team set out to help every traveller in need around the world. 2 CANNES LIONS 3 EUROBEST AWARDS 3 WEBBY AWARDS ADCE AWARDA one-week, 24-hour-a-day special customer service team set out to help every traveller in need around the world. Especially people flying other airlines. KLM is showing off its [...]

Royal Canin’s Royal Family

SILVER SPIN AWARD 2017Royal Canin's worldwide digital hub The Royal Family is the first online database of its kind which combines extensive information on families of dog, with a search engine and CRM system. Apart from the functionality for the consumer to find their perfect dog match, it’s also possible for dog owners to create [...]

New Years Eve Float for Abita Beer

HAPPY NEW YEAR!Abita's FlagshipThe Abita New Year’s Eve Float resembles a ship, made from the flagship beers that Abita brews so well. The Cuckoo Clock shows and strikes twelve, and because the bird that came out is so large, it slams the bottles which are starting to fall over and pop open. On the float [...]

Ciran. De kunst van gezond zijn

The Art of being Healthy Ciran is a medical organisation dealing with rehabilitation care. They treat people through a rebellious and innovative method, based on not only thorough medical knowledge but also because they really care about the spiritual side of things, people's wellbeing and their surroundings. Balloons are used as a metaphor for the agility and fragility of life. [...]

Carnivale Abnormale

Identity for a School Party I created a visual identity for the farewell party of the kids of Camps Bay High in South Africa. The theme was Circus, one of my favourite design themes. The Headmaster is Mister Collier, so I branded the Circus with his name. CLIENT Camps Bay High School, South Africa SERVICES [...]

Heineken’s Team SUBgrade

Team SUBgrade Heineken presents Team SUBgrade - real beer specialists who upgrade you to THE SUB. With the world's most innovative home brew, you always enjoy freshly-brewed beer, ice cold at 2 degrees. Discover the rich selection of world beers online at www.the-sub.com. CLIENT Heineken Nederland, DDB&Tribal SERVICES Art Direction YEAR 2015